Making money from blogging seems like a pipe dream. Not only do you get to operate independently and bypass the 9-to-5, you can also blog about whatever you want from any part of the world. While it requires hard work, anyone, including beginners, can do it with the appropriate method.
Of course, the first step is to start a blog. Following that, you’ll need to expand your blog’s readership so that you can eventually earn money from it.
This complete guide will coach you through actionable steps on how to start a blog, expand your following, and develop your blog, whether you’re searching for a side business or want to make a life from blogging. Then you’ll discover the powerful tools you may utilise to convert your website visitors into cash.
How to make money blogging in 10 steps.Part 1: Build your online presence
01. Choose a profitable niche
If you’re just starting out with a blog, you’re undoubtedly wondering, “What should I write about?”
Before you begin writing, you must first identify a specialty. Choose one overall theme for your website so that you may focus on a specific field and attract a specific group of admirers.
When deciding on a niche, it’s crucial to start with your interests; after all, you’ll be devoting a significant amount of time and effort to this subject. But, if you’re serious about generating specific benefits, you need also choose topics that people will be interested in learning about that will be financially sustainable in the long run.
Question 1: What are my interests?
To make your blogging efforts more sustainable in the long run, write about something you actually care about.
Assess your level of professional experience as well. If you have no past ties in your blogging topic, it will be more difficult for you to establish yourself as a reputable source of data in that market.
If, on the other hand hand, you have professional experience, an academic background, or connections in a specific industry, you are already equipped to produce blog entries about those topics and will have a easier time gaining trust among your followers. Take a peek at some of these blog ideas to get your creative juices flowing.
Question 2: Who is my audience?
Readers will flock to your site if there is a desire to learn about your topic and you provide expertise or material that meets an important need. Consider the types of readers you might attract based on the topics you’re interested in.
Then consider the types of problems people experience – and the answers they seek – within those professions. As a result, you may establish a blog centred on targeting these groups and giving them with the answers they require.
Question 3: Which topics are profitable?
Although you can blog about almost anything, certain blog categories are more lucrative than others. Consider the sales prospects in that subject area to see if you can make a profit blogging in that niche.
If you’re starting a food blog, for example, a post about the best kitchen appliances is a great place to promote affiliate links or place advertising. If you’re considering about starting a digital advertising blog, try selling e-books or offering consulting services.
02. Increase the size of your blog material
Choose the right topics
Just like you chose a strategic blog niche, you should choose strategic things to write about. The finest themes must have two goals:
It address your targeted consumers’ expectations and provide them with a smart, actionable solution.
They enced with large search volumes – a figure that reflects how many people seek up a specific word or topic over a given time period (typically one month). The notion is that the higher the keyword traffic, the more people are interested in that issue. When your articles provide a complete solution to people’s search queries, they are more likely to rank on search engines, bringing individuals to your website (more on that later in Step 4).
To achieve your initial goal of increasing site traffic, you must post new content on a regular basis. Aim to produce at least 3 to 4 new content per week to increase organic traffic.
You should also post on a regular basis. Don’t post a large number of articles one week just to have nothing published the next. Instead, set ahead of time an editorial calendar and a consistent publishing schedule. This will show Google that you have a healthy, active blog.
When thinking about how to make money blogging, keep in mind that you’re not only developing your online presence; you’re also honing your entrepreneurial skills. You’ll quickly find that writing up to three pieces every week, on top of business management, is a lot to handle.
Still, don’t let that slow you down. Consider hiring additional support as you launch your blog so that you can swiftly scale your material. You can do this by:
03. Establish a reputation
The next stage in getting rich blogging is to position yourself as an expert in our field after you’ve published a huge number of strategic material. These pointers will assist you:
Alternatively, if you following any bloggers within your area, you can do a Google search for their name to see where they’re being published. This will direct you to websites that welcome guest content.
You can then pitch a idea to a journalist or editor by email or LinkedIn. You can pitch them concepts on Twitter if you are already in a connection with them. These are two of the most popular social media sites among pros, and they’re frequently an efficient approach to reach people in the field of online writing.
Don’t get disheartened if your proposals are rejected right away. That is a totally common situation for many people, and your pitches will be accepted as your outreach attempts improve. Furthermore, the more information you post, the greater your reputation – and the easier it will be for you to get printed in the future.
If you’re lucky, certain newspapers may compensate you for your contributions. When it comes to making money blogging, this is already a solid start. However, even if guest writing does not pay you financially, it is a terrific way to network with others in your profession and begin expanding your readership. With just enough experience, you might be able to land your regular guest column.
Collaborate with subject matter specialists.
Working closely with other experts in your industry is another approach to develop your credibility. This will increase your exposure and assist you in building an audience.
Begin by contacting specialists in your blogging niche, such as a successful guest writer you admire or the editor of your favourite publication. Inquire whether you can do an interview with them as a guest post or for publishing on your own site. While this may appear to be a bold request, persons in this position are frequently eager to do interviews because it boosts their exposure.
04. Promote and expand
You already know that the more people that read your blog, the easier it will be for you to earn money from it. As a result, increasing your website traffic is a vital step toward earning money from your blog.
Before we go into how to advertise your blog, remember that promoting your work is a continuous process. From the moment you create your blog, you should advertise it alongside all other measures. Even as your readership rises, marketing your blog will be as important to its success as blogging itself.
Here are some ideas for spreading the word and increasing your popularity:
As previously stated, SEO is crucial for getting your website listed on Google. One of the easiest methods to get visitors to find your blog is to create content that ranks on the first page of organic search results for relevant searches. For example, if you’re starting a baking site, you’ll want to rank high for terms like “birthday cake recipes” and “carrot cake recipes.”
To do this, you should not only aim to develop the most educational blog entries on the web, but you should also optimise these posts by using strategic long tail keywords – a sort of keyword that specifically targets your target audience.
While this may appear scary, it is actually relatively straightforward for newcomers to grasp, especially with the help of specific keywords. Such blog tools, which also include Google Keyword Planner, Meta tags, Ahrefs (seen below), and others, advise you to the terms you should include.
How to make money blogging, Part 2: Monetize your content
05. Advertise within your blog
One option to make money blogging is to include Google AdSense advertising in your blog posts, which will produce income.
What is Google AdSense, exactly? It is an application that allows you to add advertisements on your website. Google then fills those areas with relevant adverts to your blog and site visitors. When such ads are viewed or clicked, you receive money.
This is a popular and lucrative advertising programme that allows bloggers to monetize their website visitors. You have complete control over ad sizes, shapes, and placement, allowing you to maximise for clicks while providing visitors with a non-intrusive browsing experience.
06. Make paid subscriptions available.
A second way to make money blogging is to create and sell membership plans. This allows devoted readers to purchase access to special material.
Of sure, some of your material should stay free; after all, viewers will want to peruse your site before deciding whether or not to purchase. However, you can augment the free with in-depth posts that provide subscribers with rare insights worth paying for.
To stimulate your readers’ curiosity, provide a sneak peek of each exclusive piece before asking them to pay to continue to read.
07. Market products, e-books, and other items.
Selling things directly through their website is another successful alternative. You can accomplish this by creating an online store that directs visitors to your products. This enables you to sell things associated with your blog specialty or personal brand.
Remember that your products don’t have to be real; many bloggers sell digital stuff as well.
Here are some examples of products you could sell:
- Online courses
- Webinars and virtual events
- T-shirts, stickers, and other products bearing your blog’s logo
- Crafts and other items done by hand
For instance, if you operate a fitness website, you might sell brand sports equipment. If you’ve launched a travel blog, you could consider offering electronic guide books for downloading.
08. Become a partner
Recall when we look at the amount of money bloggers make? According to their spending reports, nearly all top bloggers employ affiliate marketing as part of their monetization plan. There’s a reason for this: affiliate marketing is a pretty simple way to generate passive money.
Affiliate marketing entails earning money through blogging by advertising the products of others. This entails including affiliate links to various items or services in your postings, on your website, or on your social media profiles. When visitors to your site click on those links and make a purchase, you will receive a commission from the sale.
Online advertising is a successful technique for both professional and personal blogs, so experiment with a few different platforms to discover the one that works well for you.
09. Publish sponsored content
As your blog grows in popularity, you may be approached by firms interested in sponsoring you. As you are effectively advertising their products to your audience, the corporation will reimburse you for each post you publish. These assignments frequently come with additional incentives, such as complimentary things from the firm to evaluate.
These postings are typically product reviews or examples of how you use a company’s products or services. It’s a good idea to recommend things you actually believe in to keep your readers’ confidence. Look for agreements that would allow you to build a series of sponsored posts over a long period of time. This ensures a consistent source of revenue.
You don’t have to wait for companies to find you to locate these possibilities. Reach out to the biggest organisations in your field and inquire about sponsorship opportunities. Make it a point to clarify how the cooperation will benefit the brand. Tell them, for example, how many monthly visits you have and what business stand to gain by reaching out now to your audience.
10th. Offer consultation services
The final strategy to make money blogging is to apply all you’ve learned as a professional blogger. Make use of your blog as a portfolio to sell your skills as a services and promote oneself as a coach or advisor.
Depending on your specialty, you may work with people or as a consultant for businesses. Many other types of blogging, from advertising to nutrition and design, are a logical stepping stone to establishing a full-fledged consulting company. You could, for example, use your blogging knowledge to become a digital advertising consultant or a dietary coach.
To begin, consider giving individual clients services and enticing them with special bundles and discounts. You can also offer group services such as conferences and public speaking events, as well as webinars and online courses. If people find your blog to be genuinely useful, chances are they’ll be willing to pay for one-on-one guidance that is specifically targeted to their needs.
Make a living by starting a blog.
Writing a blog is more than just a pastime; it’s also a means to earn money and live life on your own terms. As you can see, there are numerous ways to convert your website traffic into income. Follow these guidelines to expand your audience, establish your reputation, and make your material profitable. You’ll be well on your way to making cash from your blog with a combination of outstanding content, business savvy, and expert monetization tools. To get started, have a look at the How to Monetize a Blog section of our Blogging online course.